Android Icon Size – Launcher and Google Play Store

What is the Android Icon Size for an App?

For Android launcher icons you will need 6 sizes of PNG or JPG files. In pixels these are 48×48, 72×72, 96×96, 144×144, 192×192 and 512×512. The first five are for the App and the last one for when the App is deployed to the Google Play store. These are the final size of the icons and you must allow for a small margin, hence the area the icon is drawn in will be a bit smaller. For low density screens Android halves the 72×72 icon, but it is possible to include a 36×36 icon in the App for completeness, making 7 icons in total. An Android icon size table in this article summarizes all the relevant information.

144x144 XXHDPI Android Icon Size96x96 XHDPI Android Icon Size72x72 HDPI Android Icon Size48x48 MDPI Android Icon Size36x36 LDPI Android Icon Size

Android Screen Densities

The number of dots (pixels) per inch that an Android device’s screen holds determines how sharp the image on the screen looks. The more Dots Per Inch (DPI) the sharper the image. Android groups screen densities into several classes, medium, high, extra high, extra extra high and extra extra extra high! These are referred to as MDPI, HDPI, XHDPI, XXHDPI and XXXHDPI. There is also a low density class, LDPI, however not many new devices have a low density screen and thus LDPI is no longer important. MDPI is around 160 DPI, HDPI around 240 DPI, XHDPI around 320 DPI, XXHDPI around 480 DPI and XXXHDPI around 640 DPI. (LDPI is around 120 DPI). It is the screen density that determines the Android icon size used.

Android Launcher Icon Name and Location

When a new Android project is created in Eclipse or Android Studio the launcher icon file is called ic_launcher.png. You can choose the Create custom launcher icon option in the New Android Application wizard (New Project wizard in Android Studio). This allows you to configure the launcher icon based on the default Android robot, or an image file, or from several clip art images, or finally from some text. If an icon is not configured the default robot is used. The various size icons are created and placed into a folder in the projects res directory. The folders are drawable-mdpidrawable-hdpi, drawable-xhdpi and drawable-xxhdpi. It you need a low density, LDPI, icon create put a 36×36 PNG or JPG in the drawable-ldpi folder. To support Cupcake devices (API level 3) add a drawable folder and copy the 48×48 PNG or JPG file from drawable-mdpi to it. For the latest highest density displays create a drawable-xxxhdpi folder for a 192×192 icon.

The icon is referenced in the Android manifest. In the projects AndroidManifest.xml file the <application> tag has an android:icon attribute. This is set to @drawable/ic_launcher. The icon file’s name does not need to be ic_launcher, it can be called something else. For example if all the icon files for the various sizes were called my_app_icon.png then the attribute in the application tag could be set as android:icon=@drawable/my_app_icon.

Notice how the reference to the icon only needs the drawable part of the folder name. Android works out the correct density icon to use. Android will also scale one of the other density icons if an icon at a certain density is missing (though that may result in a fuzzy icon being displayed on the screen).

Android Icon Margins

The Android Operating System (OS) has evolved since it was released. This means that the icon requirements have changed over the years. The main changes are the increase in screen sizes and screen densities. Low density and medium density devices were common. Now high density and extra high density devices are the most common.

Previously it was recommend that the icon included a margin around one twelfth of the total size between the edge of the icon and the image it contained. For example the medium density icon is 48×48 pixels, one twelfth of this is 4, giving a margin of 4 pixels around the icon. This means the area available for the image is 40×40 (48 minus the margin of 4 pixels on each side).

However, the bigger screens on today’s devices gives more room for the icons so a smaller margin can be used, for example one eighteenth of the icon size. The margin allows for spaces between the icons on a screen and to allow for any drop shadows or parts of the image that stick out a little.

The High Resolution Application Icon needed for the Google Play store must be 512×512 in size. This image can have a margin to allow for padding or drop shadows, for example it could be 464×464 on the 512×512 canvas giving 48 pixels for padding and drop shadows. Again the size of the margin may depend upon the type of image being used, but the final file will be a 512×512 in size.

Android Bitmap Assets Ratios

With the 48×48 icon as baseline the 6 launcher icons have the ratios 0.75, 1, 1.5, 2, 3 and 4. These ratios apply to the screen densities. So a high density screen (HDPI) is 1.5 times a medium density screen (MDPI). I.e. 1.5 * 160 = 240. Likewise for the other densities. These ratios generally apply to all images used in an App that target different screen densities. If a bitmap is 100×100 on a medium density screen use the ratios to calculate the bitmap sizes required for other densities (75, 150, 200, 300 and 400 in this case). When generating icons and bitmap assets work at a high resolution and scale down, this prevents pixelation of the images. E.g. a canvas of 576×576 or 864×864 is good for design work. An art-board of those sizes is bigger than the biggest icon required (512×512 for the Google Play store). Even better use a vector drawing package such as Inkscape which effectively allows working at any resolution.

Android Icon Size Table

The following table summarizes all the above information.

Android Icon Size and Location for Apps
Density size Location Ratio Screen Margin
XXXHDPI 192×192 drawable-xxxhdpi 4 640 DPI 12 to 16 pixels
XXHDPI 144×144 drawable-xxhdpi 3 480 DPI 8 to 12 pixels
XHDPI 96×96 drawable-xhdpi 2 320 DPI 6 to 8 pixels
HDPI 72×72 drawable-hdpi 1.5 240 DPI 4 to 6 pixels
MDPI 48×48 drawable-mdpi 1 160 DPI 3 to 4 pixels
MDPI 48×48 drawable (Cupcake) 1 160 DPI 3 to 4 pixels
LDPI 36×36 drawable-ldpi 0.75 120 DPI 2 to 3 pixels
NA 512×512 Google Play NA NA As required

You will find a few icons on the Android Graphic Resources page, and of course many thousands more on the web.

For more information on Android Icons see the Iconography web page on the Android Developers web site.

AdMob Ad Incorporated into an Android Activity

A Tutorial on Adding an AdMob Ad to an Android App

Displaying advertisements (ads) is one way of monetizing an App. To monetize (monetise) something is turn turn it into cash. That term applied to Apps and web pages refers to getting revenue through ads or paid content. Showing ads is one way of generating an income from the time and effort spent developing the App. Though a reasonably successful App is required to generate worthwhile funds. Other techniques include charging a price for the App and providing additional content within the App for a fee (In-App Billing).

Google makes it relatively easy to include ads into an App as the simple example code here shows. This tutorial should help those who may have found it difficult to get the example provided with the online AdMob documentation to work. It is assumed that your computer is configured for developing Apps using the Eclipse Integrated Development Environment (IDE) (see Set Up Windows for Android Development if not), and that you can create and run a simple App (see Your First Android Java Program if in doubt). All the steps required to get ad serving in your App working are covered. So read on to find out how to add AdMob to Android Apps.

Get an AdMob Account

You get a very small payment for each ad that is selected (clicked or pressed on) from a device that is running your App. So that Google can make that small payment it must identify in which App the ad was selected. This is done by placing a unique Publisher Id in the code that is showing the ads. To get the unique id for each App you need an AdMob account. Head over to and sign up, you will need a Google account to register.

Target SDK Must be 3.2 or Higher

Your App is ready for publishing, lets put in the ad serving code so that when you activate it on Google Play it can (potentially) make you some money. In this tutorial we will add the code to an existing example project, in this case the code that was written for the article Two Line Lists In Android. You can also follow this tutorial but use your own App to add the code. Continue reading

Google Play Publishing Graphics Checklist

You like your Android Phone or Tablet, it gives you easy portable computing with access to thousands of programs that cover almost any subject. Almost. That App that you wanted doesn’t exist so you’ve invested some time and energy and made it yourself. Now you’d like to publish it so that others can use it, and maybe make a little money on the side. Unfortunately you’ll need to break out the creative talents again and come up with some promotional graphics, because your App will not be listed on Google Play (formerly Android Market) unless those graphics are available. The following table lists the graphic and media images you will need to produce to publish on Google Play.

Media Assets Required for Google Play App Publishing
Item Type Opt. Size Alpha Padding
2 to 8 Screenshots 24-bit PNG/JPG No 320×480 or 480×800 or 480×854 No No
Large App Icon 32-bit PNG No 512×512 (1024KB max.) Yes Allowed
Promo Image 24-bit PNG/JPG Yes 180×120 No No
Feature Image 24-bit PNG/JPG Yes 1024×500 (924×400 useable) No Yes
YouTube Video Link URL Yes N/A N/A N/A


  • Provide every asset for a professional app listing, even those that are optional.
  • PNG is a Portable Networks Graphics file, file extension normally .png.
  • JPG file extension is normally .jpg or .jpeg and is a Joint Photographics Expert Group graphics format.
  • All graphics sizes are give as X pixels times Y pixels (i.e. 320×480 is 320 pixels wide by 480 pixels high).
  • Alpha determines whether or not the alpha channel is support for the given image being used.
  • Do not put a border around the edge of any graphics.
  • Use large fonts, bright contrasting colors and crisp designs that are not overly detailed. Particularly for the Feature Image which may be scaled down.

See the article High Resolution App Icon for Google Play Publishing for a tutorial on generating the 512×512 image.

See the article Grabbing an Android Device Screenshot for information on generating the screenshots required.

The Google web page Graphic Assets for your Application has further details.